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Increase of Home Tours: What’s Behind the Surge?

Increase of Home Tours: What’s Behind the Surge?

Increase of Home Tours - The Home Atlas

The increase of home tours has become one of the most significant indicators of a revitalized housing market. Following the recent interest rate cuts by the Federal Reserve, many potential homebuyers are jumping off the sidelines and diving back into their property searches. Mortgage demand is up, and home tours have reached their highest levels since May, signaling renewed activity in the housing market. So, what exactly is driving this surge in tours, and what does it mean for buyers and sellers?

Data and graph from Redfin

Interest Rate Cuts and Renewed Buyer Interest

One of the primary reasons for the increase of home tours is the Federal Reserve’s decision to cut interest rates for the first time in four years. This move has led to a significant uptick in mortgage-rate locks, with a 68% rise reported shortly after the rate cuts were announced. Many buyers who had been hesitant to commit are now eager to secure favorable rates before they potentially rise again. According to Redfin’s report, home tours shot up to their highest point since May, showing clear signs of increased buyer activity.

In fact, Redfin’s Homebuyer Demand Index, which measures tours and other services, has been steadily climbing. The index saw a 7% increase from the previous month and marked its first annual growth in almost a year. These numbers highlight that potential buyers are no longer waiting on the sidelines but actively engaging in the home buying process.

Increase of Home Tours - The Home Atlas
The recent interest rate cuts by the Federal Reserve have sparked a significant increase in home tours, with mortgage-rate locks rising 68% and buyer activity reaching its highest level since May.

Mortgage Demand Spurs a Rise in Home Showings

Another major factor contributing to the increase of home tours is the sharp rise in mortgage demand. According to Redfin, mortgage-purchase applications increased by over 10% month-over-month, reflecting heightened interest from buyers eager to lock in rates while they are still relatively low. Declining mortgage rates and the subsequent increase in affordability have further enticed buyers to explore their options. The median monthly housing payment has decreased by 4.4% year-over-year, the largest drop in four years. This improved affordability has given more buyers the opportunity to reenter the market.

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Increase of Home Tours - The Home Atlas
The sharp rise in mortgage demand, driven by declining rates and improved affordability, has led to a significant increase in home tours, with mortgage applications up over 10% month-over-month.

Market Activity Boosts Home Tours

The increased buyer demand is also encouraging sellers to list their homes, adding fresh inventory to the market. According to Redfin, new listings of homes for sale have increased by 7.6% year-over-year, the largest jump in three months. This additional supply is offering more opportunities for buyers to tour homes, leading to the continued increase of home tours. As the housing market stabilizes and interest rates remain favorable, both buyers and sellers are finding more reasons to engage in the market.

Increase of Home Tours - The Home Atlas
Increased buyer demand and a 7.6% rise in new home listings are driving more home tours, as both buyers and sellers engage in a stabilizing housing market with favorable conditions.

Increase of Home Tours: What to Expect Going Forward

The increase of home tours is a clear sign that the housing market is gaining momentum, driven by a combination of declining mortgage rates, fresh listings, and renewed buyer interest. As more buyers lock in favorable mortgage rates and sellers become more confident in listing their properties, we can expect this trend to continue. For buyers, now may be an opportune time to schedule tours and take advantage of the favorable conditions in the market. For sellers, increased foot traffic means a greater chance of receiving offers. As noted in the recent report from Redfin, homebuyer demand is at its highest point in months, and the signs are pointing towards continued growth in home touring activity.